Copywriting & Content

 

If you’re struggling to articulate what you do or you need help generating more frequent content for your website, blog, emails and social feeds, I can give you the right words to grow your business.

 

I’ve been writing about interiors, buildings, furnishings, workspaces and construction for 25 years, for start-ups, magazines, market leaders and agencies. I know what it takes to make content stand out for all the right reasons while ticking the SEO boxes to play well with the search engines.

 

Take content off your to-do list. It’s sorted.

Let's Chat

Storytelling (and why you need it)

Storytelling isn’t just for fiction writers; it’s now an essential ingredient for effective PR/journalism, website copy and content across all the digital and print channels.

 

With so much me-too content out there (thanks, AI), people are craving something real. They want the stories behind a business to hold interest and truly engage.

 

If you have knowledge you want to impart, a personal journey you want to share or an idea you want to bring to life that sits behind your product or service, I can help you turn that into a riveting read.

 

You talk, I’ll write…

Whilst I love to dive into research and write for hours on any number of subjects, I also love to listen.

 

If you’re happy to talk about what you know, your business, where you’ve been or what you believe in, I can turn all of that into feature articles, magazines and books that others will want to read.

 

I have the ability to read between the lines, ask the right questions, fill in the gaps and absorb every word you say in a way that captures your personality and engages those who care about your story.

 

If you need a story written by someone who lives and breathes interior design, property, sustainability, architecture or furniture, I have a never-ending supply of ideas and content for your magazine or business too.

Contact me for an initial chat.

copywriter property interiors
content marketing for property

COPYWRITING SERVICES

From engaging website copy and attention-grabbing articles to on-trend blogs, illuminating interviews, captivating case studies, educational guides and shareable content, I’ll write the words you need (or show you how to do it):

 

  • SEO web content (optimised with keywords to help appear higher in Google without ads)
  • Editing and optimisation of your existing copy
  • Blog ideas, research, writing and optimisation
  • Social media content and analytics
  • Newsletters – copywriting, design and distribution
  • Emails – intros, sales, service and CRM
  • Articles and press releases
  • E-Books, white papers, guides & infographics
  • Case studies – interviews and copywriting
  • Brochures, leaflets & coffee table books
  • Magazines – research, writing and editing
  • Adverts (print ads, Google ads & social ads)
  • Course content and materials
  • Scripts for podcasts and radio
  • Surveys and interviews
  • Presentations and proposals
  • App content (UX Copwriting)
  • Development of company tone, style and positioning
  • Copywriting training for business owners and staff

 

Contact me for a chat and quick quote.