Editing for Marketing, AI & SEO

 

My editing service is designed to elevate your copy, content and videos to make them more readable, shareable, and algorithm-friendly. I refine every element, from tone and structure to visual appeal and flow, to ensure that each piece resonates with its intended audience.

 

Whether it’s fine-tuning written content for clarity, editing video for maximum engagement, or humanising AI-generated copy to feel more natural and impactful, I inject personality, proven copywriting techniques and technical SEO elements to help your content work better.

Why Edit?

You may not think editing is necessary. Maybe you don’t think grammar, spelling or sentence structure matters these days. That’s OK. I care enough about it for the both of us.

 

First impressions count when it comes to your content.

 

That means strong headlines and introductions that make you want to read on. It means using the right words to get your message across quickly, or in other cases creating copy that keeps someone engaged for longer. It means adding in the right human-made ingredients to keep your readers and Google happy (SEO), and it means great storytelling, UX, thought-provoking content and cleverly seeded signposts to inspire action.

 

If you’re using AI to help create content, it can really help to get you started. It can speed up research and keep you on the right side of the grammar police (me) – but, it won’t sound like you, it won’t set you apart and it will tell you what it thinks you want to hear (Tip: it’s a yes-man). It’s also missing the vital human element that your audience can sniff out a mile away.

 

I can show you how to write the right AI prompts and how to give that auto-generated copy some soul, stickiness and SEO tweaks for greater trust and better results.

 

Contact me to learn more.

magazine editor interior design
copywriter editor content
  • AI enhancement and prompt advice (if you really have to use it)
  • AI copy editing
  • Blog and article editing and optimising
  • Web content SEO editing
  • Magazine and newsletter editing
  • UX editing for apps and websites
  • Email marketing sense checking
  • Proofreading for pitches, proposals, brochures and important documents
  • Press release and feature editing
  • Video editing (including caption writing)